Driving On with Champions: Mitas partners with World Ploughing Championship 2025

• Mitas announced as General Partner of the 70th World Ploughing Championship 2025.

Mitas is proud to announce its role as General Partner of the 2025 World Ploughing Championship (WPC). The landmark 70th edition of this prestigious global event will take place on September 5–6, 2025, in Prague (Czeck Republic), bringing together the world’s top ploughmen, farmers, and agricultural professionals from over 20 countries for a unique international celebration of agricultural precision and field performance.

The World Ploughing Championship represents not just competition, but a deep respect for farming expertise, technical skill, and the tradition of excellence in working the land, values that Mitas has championed for decades.“This partnership reflects our ongoing support for agricultural professionals and their everyday challenges,” said Roberta D’Agnano, Global Marketing Director Mitas at Yokohama TWS. “Being part of the World Ploughing Championship that honors dedication and passion for agriculture aligns perfectly with our brand’s mission and is the perfect setting to showcase our commitment to performance, durability, and deep connection to the agricultural world. We look forward to meeting our customers and partners right where their passion comes to life, in the field.”

At the event, Mitas will welcome visitors at its dedicated stand, designed as a meeting hub for farmers and professionals, and will display a selection of its flagship tractor tires, offering both expert advice and an immersive experience of the championship atmosphere.

Among the products on display will be SFT (Super Flexion Tire) tire, designed for high-horsepower tractors. With high flexible sidewalls, SFT tires ensure excellent traction and support low inflation pressures for high load capacity. The large air volume allows gentle ground handling, even with heavy loads. Built for maximum productivity, SFT is the ideal choice for powerful machines working in tough field conditions.

Also featured will be HC2000, a VF tire engineered for tractors, sprayers, and spreaders. Its advanced construction allows for low inflation pressures and up to 40% higher load capacity, maximizing traction and fuel efficiency. The range now features PFO technology, which further increases load capacity and reduces soil compaction, delivering improved field performance at lower pressures. With a wide contact area to reduce soil compaction and Hexa-Core technology for a secure rim fit and longer life, it’s the ideal solution for modern, high-speed farming, both in the field and on the road.

By standing alongside the champions of ploughing, Mitas reaffirms its commitment to farmers everywhere, as a reliable partner in their daily work.

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